I’ve read them all, been to all the seminars and even been mentored by some of the best. Matter of fact, before he passed Zig Ziglar was my neighbor and mentor. I first got his cassette tapes in 1995 while working at the car wash. After those tapes, I realized that there were books on how to get better at sales. I started reading them all!

For 21+ years now, I’ve been reading books about sales, selling and being sold. I didn’t become a master salesman by natural talent alone. Sales is a sport. Like most sports, if you don’t practice and go all in, you won’t ever get any better. I sucked at sports, so I went all in with sales. Like ALL the way in. 

Readers are leaders

Ok so let’s just get to it. Here’s my list of the best sales books of all time. I’ve read them all and many more. As a master salesman I can tell you that 99% of sales book are sh!t. The ones I have on this list are gold though. If I were you, and I hadn’t read them, I’d buy them and knock all 14 out before the end of the year. Be an action taker.

Best sales books of all time

#14 The Game: Neil Strauss is a stone cold closer. He’s not a good looking man at all, yet in The Game he tells his story of sleeping with more hot LA models than you and I could ever dream of. In the book he goes into the depths of the NLP and sales tactics he used to pick up some of the hottest chicks in LA.