If you work in sales, you’re gonna face resistance. As a salesman I am faced with objections every single day. It’s usually the same old bullshit too. When I sold car washes, I was told “no” every single time I pitched my upsell and If I would have accepted that “no” I wouldn’t have been able to keep my job, and therefore I would have never wound up writing on this website, trying to bring quality content to the sales community.

People fear making good decisions. Decisions come with consequences and most people are so used to suffering the consequences of bad decisions that they are afraid to make a good decision. I know it sounds crazy, but we are some sick and twisted people who are gluttons for punishment.

With people’s fear of making good decisions in the back of your mind, you must be prepared to guide them to make a good decision, even after they have shown you they are afraid of deciding. You need to go looking for objections and be prepared for them when they come up. Most salespeople act shocked when objections come up, a good salesman knows they are coming.

In this video I show you my 3 step process for handing objections. I’ve handled objections live on stage in front of 1000+ people with ZERO preparation, using this 3 step formula. Watch this video and next time you’re hit with an objection, follow my process and push past the resistance. Also, if you haven’t seen our latest intensive sales training sign up for FREE at www.funnelcloser.com