Let’s say you’ve been under a rock, in prison or a former doomsday-prepper who’s been afraid of social media, and today is the first day you ever login to Facebook. Are you going to login to Facebook for fake news stories, to troll innocent people, to connect with old friends or to get business?  I don’t know what you might be thinking, but I can tell you what I would do, because I have been there and done it. 

In July of 2008, I was released from Seagoville FCI a federal prison in Texas. I was in there for carrying a firearm across state lines. Truth is, I was in there for a BIG mistake some cops made, but that was the official conviction. I had never seen Facebook and I had no idea what social media was. Within 2 days of getting out, I logged into Facebook and set up an account. 

I decided I was going to put my entire life online. There were a few reasons for this. Number 1, I wanted to have an alibi for everywhere I went. I was so paranoid of the cops, I wanted all my moves to be trackable. Number 2, I was going to prove to the girl who left me while I was locked up, that I was a winner and she lost out on losing me, not the opposite. 

Shortly after being released, I got a job back in the mortgage business. I started kicking ass in the company I worked for and would post my trophies online on Facebook. After a few months of doing this, people started reaching out to me, and wanting me to do their mortgage. It was at that point I realized I was on to something. After all, people buy from people they know, like and trust. Even after going to prison and being open about it, people started to give me their financials wanting me to help them. I realized the power of social media way back in 2008. 

I’m not the only one to go from broke to balling from Facebook either. I have a friend who was locked up with me. He did 13 years and when he went in, the internet barely existed. He has followed my process step-by-step for 2 years now and has went from broke as hell, to being the GM for a big online business, owning a construction company and he just recently bought a car lot. He’s done all this from what he learned from me. Which means what I’m about to share with you is 100% repeatable for anyone willing to do the work. 

So if I started all over again on Facebook, here’s exactly what I would do to build up a following, make a shit ton of sales and get back on my feet thanks to the giant social media network. This is not some “fake it til you make it” easy social media hack. It takes time, effort and consistency to make what I’m about to share with you, happen. 

First, I would upload all the contacts from my phone to Facebook. From here, Facebook will send out requests for those people to join your network and add you as a friend. Also, based on who your friends are, Facebook will do its best to suggest other people you may have in common. I’d add at least 20 new people I knew or that were connections I know, to my profile every day. 

In order for people to actually accept your friend request, you need to have your shit in order. By “shit” I mean you need a good profile pic of your face. After all, it’s called Facebook, not fake picture book. You need to show people what you look like, good bad or ugly. Next up, you need a good background picture that represents you. Nothing political, nothing graphic, just a nice background pic. After that, you need a good bio and list of places you work or have worked. 

If you notice in any troll or fake account, they never have these things. I’m sure you get your fair share of fake spam accounts sending you requests daily, notice none of them have all the stuff I just listed. This is what makes you look real, and not like some fake account. Although Facebook is not a professional networking site, when you look professional, you have a greater chance of people actually wanting to connect with you. 

Second, after you have done all that I noted above, you need to go out and find pages you are interested in and like them. These are business pages, guru pages, sports team pages etc. I highly recommend staying away from news and political pages. Those pages attract trolls like ants to sugar. You want to connect with good people, not people who bitch about the news etc. 

After you like the pages, make sure you go to their posts daily and reply to good comments from accounts that look real. How do you know they are real? You look at them and see that they are set up according to the way I noted in step one. After you reply, they will reply and then one of you can send a friend request. If you find people to connect with from Tony Robbins or Hardcore Closer pages, you will know they are people looking to do better at life and in business. These are the folks you want to surround yourself online with. 

Third, you want to join groups. Find groups that have common interests with you. Sports, sales, business, personal development, technology etc. There’s pretty much a group on Facebook for everything. Again, stay away from political groups. Just focus on positivity. Find people in these groups who make posts often and start replying and commenting on their posts. 

After you repeat this process for a week or 2, you will become familiar to the posters and admins in the group. This will entice them to reach out to you and send you friend requests. After you comment and reply for a few weeks, then you can make a post in there. Make sure the post is engaging and fitting for the group. Don’t just drop some general BS or a spam link.

After you repeat the 3 steps above a few times, you will have grown your following online. Make the above a regular, daily habit so you continue to grow your following daily. In order to keep your new following interested, you need to make sure you are posting on your wall about 2 times a day. Something motivating, something engaging, something funny. These 3 types of posts work the best. You have to keep your following wanting more from you, that’s the key to it all. 

Here’s the math on number of daily posts:

0-500 friends – 1 post a day

501-1000 friends – 2 posts a day

1001-2500 friends – 3 posts a day

2501-5000 friends – 4-5 posts a day

The more friends you have, the more posts you can make. If you have only 500 friends and you posts 5 times a day, you will most likely drive them nuts, more than keep their attention. 

Out of every 5 posts, 1 post needs to be about your job and how you are making money.  You need to talk about how you help people, what you are doing differently and what makes you love your job so much. These are the things that attract people to want to do business with you. If you have 500 friends, at least 5 of them will be willing to do business with you. When you have 5,000 friends at least 50 of them can do business with you at any time.

Once you get used to this process and you have created a habit out of it, you can sign up for PhoneSites to collect those leads and automatically follow up with them. PhoneSites is a lead capture software that anyone can set up from their phone in less than 5 minutes even if they have ZERO tech skills. You can see it and sign up for it at www.phonesites.com

About every 10th post should be a link to your phonesites offer. When you start building a following on Facebook, the next step is to build a database of people from that following that want to do business with you at some point. You can post the link in groups, in replies to comments on fan pages and anywhere else you can think of. This is how you take a broad list of Facebook friends and niche them down to an email database of people who want to buy from you. 

Like I said, this process isn’t easy, but if you do it, stick to it and stay consistent, you will get business from people who reach out. This is a long term play, not some short term hack. I’ve helped 1000s of people use this exact process to start a business and become one of the top producers in the their industry. Now that you know, there’s nothing to it but to do it, so get to work.